We design products that matter, by focusing on what matters.
At Monloup Creative, we harness our experience to partner with design-forward brands, transforming visionary ideas into iconic products that set industry benchmarks.
Our expertise spans from bag design to comprehensive product development, driven by a deep understanding of your brand's ethos and market dynamics. We don't just design; we immerse ourselves in your world, ensuring each product not only meets but anticipates consumer desires.
We are not limited by location or scale. Whether you are big or small, together, let's create not just more, but better—products that embody innovation and growth.
ABOUT
Why 'change making' design matters
‘Change Making’ design embodies the belief that design transcends mere form and function—it's a catalyst for engaging social tribes, sparking engagement, and driving brand growth. This philosophy champions a holistic view of businesses, courageously asking pivotal questions and embracing the truths they unveil. By focusing on what truly matters, 'Change Making Design' not only propelled Bellroy from a passionate team of four to a global force in over 150 countries but also was instrumental in elevating Carryology to become the leading carry blog with 250,000 active readers monthly. At its core, 'Change Making Design' reimagines design, creativity, and processes, ensuring your design needs are not just met but transformed into meaningful, lasting impacts.
“Hadrien is a creative thinker, an impactful designer. With a tiny initial team around our kitchen table, we bootstrapped Bellroy to become a global brand we’re all incredibly proud of, and Hadrien was a huge part of setting us on our path. Together we helped pioneer the slim-wallet movement, shaped the world’s leading carry blog, and changed paradigms around how people move through the world with lighter shoulders and clearer minds. I whole-heartedly recommend Hadrien as a product designer, illustrator, and creative collaborator that both gets results, and is a pleasure to work with.”
SERVICES
Designing with purpose
Working with us will get you designs that make a mark, while creating long lasting relationship as we become part of your team. Bringing the outside perspective and support needed, while you build the best brand it can be.
Creative Strategy
Our Strategic Brand and Product Consulting service is rooted in a deep understanding of the nuanced journeys brands navigate in today's market. Leveraging my unique experience as a Bellroy co-founder, I work closely with you to uncover the essence of your brand and pinpoint where your products can truly make an impact. This collaboration involves a tailored exploration of your brand's aspirations and the critical touchpoints in your customers' lives, guiding you towards a product strategy that not only resonates with your audience but sets you apart in the competitive landscape. We focus on crafting stories and product line-ups that are not just market-ready but are designed to evolve with your brand, ensuring long-term success and relevance.
DELIVERABLES
Range planning
product strategy
Brand objectives
Creative maker
Leveraging a specialised focus in bag design, our Expertise in Product Design service caters to brands aiming to distinguish themselves within this niche. This offering is not just about creating another product; it's about sculpting a unique piece that stands out in the crowded marketplace. We dive deep into the functionality, aesthetics, and innovation that define your brand, ensuring each design is a perfect marriage of form and function. This targeted expertise not only elevates your brand's portfolio but also positions you as a leader in the design space, captivating customers and setting new industry standards.
Deliverables
Design concepts
Tech packs
Implementation of innovations
Creative Impact
Our "From Concept to Production" service offers comprehensive, hands-on support through every stage of the product development process. With extensive experience in transforming ideas into tangible products, we guide brands from the initial spark of inspiration through to the final steps of production. This journey is characterized by a commitment to agility, ensuring that we can adapt to new insights and challenges as they arise, keeping projects on track and aligned with your vision. Our approach is holistic, encompassing design refinement, material selection, and manufacturing oversight, to not only bring your vision to life but to do so with precision and care. This end-to-end support is designed to ease the complexities of product development, making the path from concept to market smooth and efficient.
Deliverables
Vision with full team buy-in
Impact strategy
Lean, agile design development processes
CONTACT
Enquire
Want to work with us? Fill the form below to schedule a complimentary 30-minute chat.
Our Office
262 Old Palmwoods rd
Palmwoods, Queensland, 4555, Australia
““We had a chance to work with Hadrien through a week sprint at Orbitkey – and it was such an insightful and rewarding experience. Hadrien’s knowledge in Hard/soft goods focussed AGILE product development process and also reframing challenge is very valuable and inspiring. He encourages the team to challenge the ways we’ve been doing things; in a non-intrusive manner. Since we had since the workshop has been the increase in energy-level and focus of not just the design team, but company-wide. We’ve also had a better understanding and perspective in the process of designing a compelling product roadmap for our business and our audience. I believe that any design-focused businesses will get a lot of value from working with Hadrien.””
FROM THE BLOG
Design thinking
Blog
Follow us on Instagram @monloupcreative
